The B.B.C. on why Humans Tweet Better than Computers

The B.B.C. on why Humans Tweet Better than Computers: What's the Latest Development?
The B.B.C. has switched off its auto-feed during the day, instead using humans to write its tweets because the evidence is that people produce better ones. "They are more likely to drive engagement to get people interested in what you're saying, encouraging them to ...

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